PRIMARY EXPERTISE

Singular focus on Digital and associated Consumer Behaviors (technology adoption, usability and acceptance).

Primary research which revolves around your consumer – Describing and/or predicting usage patterns, and consumer choices.

Development of Consumer Research and engagement strategies that asks questions of the digital data.


PRODUCT OFFERINGS

Consumer and Stakeholder Needs-Analysis.

Consumer Journey Mapping (activity analysis).

Qualitative & Quantitative Research.

Online Digital Research, combining offline and online data-sets.

Graphical facilitation, generating visual illustrations during Qualitative Research phase.